How This Applies to Home Care Marketing
Essential schema types for home care include: LocalBusiness (with HomeHealthCareService subtype), Organization, Review/AggregateRating, FAQPage, and Article for blog content. BreadcrumbList schema helps search engines understand site structure.
Implement schema using JSON-LD format in page headers. Test implementations with Google’s Rich Results Test and monitor performance in Search Console. Proper schema implementation can earn rich snippets that significantly improve search visibility.
Key Takeaway
Implement relevant schema markup on all key pages. LocalBusiness schema is essential; Review, FAQ, and Article schema provide additional opportunities to earn enhanced search result displays.