How This Applies to Home Care Marketing
Families often research home care on smartphones—perhaps during a hospital visit or urgent situation. If your mobile site is slow, difficult to navigate, or missing content available on desktop, you’re losing both rankings and potential clients.
Ensure your mobile site includes all important content, loads quickly, has easy-to-tap buttons, and provides simple contact methods. Phone numbers should be click-to-call. Forms should be short and mobile-friendly. Test your site on actual mobile devices, not just responsive design previews.
Key Takeaway
Treat mobile as your primary website experience, not a secondary consideration. Test your site on actual mobile devices regularly, ensuring families can easily find information and contact you in urgent situations.