Built for Home Care
We're not a marketing agency that happens to work with home care. We're SEO specialists who chose to focus exclusively on this industry.
We Saw an Industry Underserved
Home care agencies were getting poor results from generic marketing firms. Agencies paying premium prices for cookie-cutter strategies that didn't account for the unique dynamics of healthcare marketing.
The marketers didn't understand census. They didn't know about E-E-A-T requirements for healthcare content. They couldn't navigate the compliance considerations. And they certainly couldn't speak to families making difficult care decisions.
We built Census Partners to change that. A consultancy that combines deep SEO expertise with genuine home care industry knowledge.
How We're Different
Most agencies treat home care like any other client. We treat it like the specialized, high-stakes industry it is.
No Learning Curve
We already understand census, compliance, referral relationships, and admissions processes. You don't waste budget teaching us your business.
Healthcare-Grade Content
Medical review processes, E-E-A-T compliance, proper sourcing. Content that Google trusts for healthcare queries.
Revenue, Not Vanity Metrics
We measure success in dollars and census growth, not impressions or rankings alone. Every strategy ties to business outcomes.
Multi-Location Expertise
Whether you have 5 locations or 50, we know how to structure local SEO for maximum coverage without cannibalization.
Authority Building
Links from publications like Harvard Health, Mayo Clinic, and WebMD. We know how to earn coverage that moves the needle.
Senior-Level Partnership
You work directly with strategists who've scaled agencies to $50M. Not junior account managers reading from scripts.
How We Work
A straightforward process designed to get results fast.
Discovery & Audit
We analyze your current organic presence, identify gaps, and benchmark against competitors. You'll get a clear picture of where you stand and where the opportunities are.
Strategy Development
Based on your goals and market position, we build a custom strategy covering technical SEO, content, local optimization, and authority building.
Execution
We implement the strategy with full transparency. Regular updates, clear reporting, and constant optimization based on what the data tells us.
Scale
As results compound, we identify new opportunities to expand your organic footprint. The goal is sustainable growth that continues to build over time.
Ready to Work Together?
Schedule a call to discuss how we can help grow your home care agency through organic search.